CREATIVITY TO SAVE THE WORLD

I partner with charities, NGOs, social organisations, NPOs and startups looking to make a difference with persuasive communications. I help them talk to those affected by issues, as well as those who can help influence behaviour/policy change or donate funds. I make and produce content (horrible word). But that ‘content’ could be lots of things: an activation campaign, an advocacy film, a case study - even a podcast.

Grow awareness. Raise funds. Build engagement. Move your audience to care about your mission.


The words "Waging Peace" with "Waging" in white and "Peace" in green, in a stylized font.

FEATURED WORK

Advocacy campaign

“We met Tom in June 2023 during a particularly horrendous time for Sudan, just after Sudan's war started on 15th April 2023. Our charity, whose mission is to help Sudanese refugees build meaningful lives in the UK, was tested to its core.

Tom helped us find our strategic pitch. Most importantly, this was not only a collaboration with us as a charity, but it was also about safety, earning trust and prioritising the wellbeing of Liela who called on us to help her raise her voice by documenting her testimony of escaping war in Sudan. Thanks to Tom, not only did we succeed in our mission but he raised the bar beyond our wildest expectations ensuring we and Liela consented through each stage, each process, guiding us and leading us to what has now become an internationally award-winning documentary film.”

Sonja Miley
Co-Executive Director, Waging Peace

Book cover titled 'Portrait of Britain' from the British Journal of Photography featuring a portrait of an elderly woman wearing a teal headscarf and robe, sitting in a softly lit room with a table of snacks and a cup in the background.

British Journal of Photography
Portrait of Great Britain winner
(Fable Production)
Adam Docker photographer

Luleå International
film festival
Best short doc

Activists Without Borders
film festival
Honorary award


Services

Communication strategy

I can define your what you want to say to reach those who can aid your mission and those who need your help. I can work with you so your approach is ethical and empathetic.

Campaigns and content

Advocate and inspire action without dumbing down the detail. From a line of copy to advertising and social campaigns or even a film.

Brand voice

Find the right way to present your organisation and its mission to build support: from a social post to an event.

Income generation

Give your audience hope and a clear outcome for their support.

Strategy. Campaigns. Content production.


Clients


About Me

I’m Tom Newman. I’m a strategy-first creative director, producer and filmmaker.
For over two decades I’ve led integrated, social media and content campaigns for global brands.

Unsure how to best reach your audience? Get in touch for a chat.